AB 796
Social media platforms: advertising: tax.
Vote required
Two Thirds
Fiscal committee
No
Appropriation
No
Current location
Revenue and Taxation
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Sign in to take action- Introduced
- Passed Assembly
- Passed Senate
- To Governor
- Became Law
Bill overview
This bill creates a new tax on social media platforms in California, targeting the revenue generated from programmatic advertising. Starting January 1, 2026, social media platforms would pay a percentage (specified in the bill) of their annual gross receipts from these advertisements. The collected funds would be deposited into the Social Media Safety Trust Fund, which would then be allocated to various programs focused on mitigating the harms associated with social media use, including education, mental health care, research, and social services. The tax will expire on January 1, 2031.
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